schedule of events

MONDAY, MAY 11 — Arrival and Welcome

4:00 PM
Check-in and Registration
Location: Hotel Madison Conference Center Entrance

6:00 PM
Welcome Party at Pale Fire Brewing Co.
Location: 217 S Liberty St - A short walk from Hotel Madison

  • Food and beverages provided

  • *Bring your BidWrangler tokens from your welcome bag!

TUESDAY, MAY 12

8:00 AM
Breakfast and Coffee
Location: Shenandoah Grand Ballroom

9:00 AM
Opening Welcome from Tim Peters
Location: Appalachian Ballroom

9:15 - 10:00 AM
Session 1 — Map Your Workflow
Location: Appalachian Ballroom

This is where it all starts. We'll walk through a real customer workflow as a case study, then you'll map your own end-to-end auction process on paper, from booking the deal to paying the seller. You'll carry this document with you throughout the conference and build on it in every session.

10:15 - 11:00 AM
Session 2 — Booking the Deal and Teasing the Marketing
Location: Appalachian Ballroom

Landing the deal is step one. This session covers seller proposals, first impressions, coming soon marketing, and how AI can help you go from seller conversation to signed contract the same day.

11:15 AM - 12:15 PM
Session 3 — Dual Track

  • Track A: AI Catalog Tools
    Location: Appalachian Ballroom

    • Explore our new AI Catalog Tools and get hands-on practice with it.

  • Track B: Multi-Par Demo
    Location: Allegheny Ballroom

    • A full multi-par demo, including our new map drawing feature.

12:15 - 1:15 PM
Lunch
Location: Shenandoah Grand Ballroom

1:30 - 2:15 PM
Session 4 — Steal This Idea
Location: Appalachian Ballroom

Some of your fellow auctioneers each share one idea that has made a real difference in their business. Short, punchy, and designed to give you something you can actually use.
Featuring:

  • Chip Jones, Dudley Resources

  • Landon Werner, Bid-2-Buy

  • Kyle Swicegood, The Swicegood Group

  • Mark Manley, Wiregrass Auction Group

2:30 - 3:30 PM
Session 5 — The Last 72 Hours Before Auction Close
Location: Appalachian Ballroom

A practical session on the final days before close, including previews, seller communication, bidder reminders, reserves, and the systems that reduce chaos and help auctions finish strong.

3:45 - 4:45 PM
Session 6 — Dual Track

  • Track A: Simulcast Like a Pro
    Location: Appalachian Ballroom

    • A masterclass on running better simulcast auctions: how the clerking view, auctioneer view, auction progress display, and key settings work together to create a smoother sale for staff, bidders, and the live crowd.

  • Track B: What Your Timed Auctions Are Missing
    Location: Allegheny Ballroom

    • A masterclass on structuring timed auctions for better results: close style, auto-extend strategy, reserves, pacing, and the newer tools that give operators more control.

6:00 PM
Group Dinner at Hotel Madison 
Location: Shenandoah Grand Ballroom

WEDNESDAY, MAY 13

8:00 AM
Breakfast and Coffee
Location: Shenandoah Grand Ballroom

9:00 - 10:15 AM
Session 7 — Protecting Your Business: Auction Law in a Constantly Changing World with George A. Michak, Esq.
Location: Appalachian Ballroom

A legal update on terms and conditions, AI cataloging risk, current legal developments, and common industry myths, plus Q&A session.

10:30 - 11:30 AM
Session 8 — Dual Track

  • Track A: Post-Auction Workflow for Cataloged Auctions
    Location: Appalachian Ballroom

    • Many post-auction problems are actually pre-auction setup problems. We’ll go over invoicing, settlements, non-payers, shipping and pickup links, seller checks, and more.

  • Track B: Post-Auction Workflow for Real Estate
    Location: Allegheny Ballroom

    • The post-auction real estate workflow covers closing, seller follow-up, testimonial capture, underbidder nurture, neighbor marketing, and turning one successful sale into the next listing opportunity.

11:45 AM - 12:45 PM
Lunch
Location: Shenandoah Grand Ballroom

1:00 - 2:00 PM
Session 9 — Dual Track by Company Size

  • Track A: "The Efficient Operator" (1–4 People)
    Location: Appalachian Ballroom
    Guest Presenter: Linford Berry, Mountain Valley Auction Group

    • A workflow-focused discussion for lean auction teams on choosing the right deals, protecting bandwidth, partnering well, using contract help wisely, and building systems that keep a small company efficient without unnecessary overhead.

  • Track B: "Building the Machine" (15+ People)
    Location: Allegheny Ballroom
    Guest Presenter: Darrin Bontrager, Bright Star Auctions

    • A roundtable for growing auction companies on the people, structure, and operating systems required once the business is too large to run by memory, hustle, or founder oversight alone.

2:15 - 2:45 PM
Session 10 — New Tools from BidWrangler
Location: Appalachian Ballroom

A walkthrough of everything BidWrangler shipped in 2025, including global search, universal watchlist, and a full list of features you may not know you have.

3:00 - 4:00 PM
Session 11 — Marketing in an Age of Artificial Intelligence
Location: Appalachian Ballroom

We'll start with a roundtable: what are you doing with AI in your marketing, and what's actually working? Then we'll get into new tools and approaches.

4:15 - 5:00 PM
Session 12 — Speed Problem-Solving Roundtables
Location: Appalachian Ballroom

Come with a real problem. Leave with real answers. Tables are organized around submitted problems and the group digs in together, with same format as a good business advisory session. Submit your problem before you arrive.

5:15-7:15 PM
Happy Hour and Appetizers
Location: Shenandoah Grand Ballroom

Dinner on Your Own - Recommendation List

THURSDAY, MAY 14

8:00 - 9:00 AM
Breakfast and Coffee
Location: Shenandoah Grand Ballroom

9:00 - 10:00 AM
Session 13 — State of the Company with Tim Peters and Andy Harbick
Location: Appalachian Ballroom

Tim and Andy pull back the curtain on BidWrangler, with where we've been, what we built, how we operate, and what we're working toward. This one is for the people who want to know who they're building their business on. Includes Q&A.

10:15 - 11:00 AM
Session 14 — 2026 Product Roadmap
Location: Appalachian Ballroom

What's coming, what we're prioritizing, and where the platform is headed. Hear it first and weigh in.

11:15 - 11:30 AM
Closing Remarks with Tim Peters
Location: Appalachian Ballroom

11:45 AM - 12:45 PM
Workflow Support Lab
Location: Appalachian Ballroom

Heading out? The BidWrangler customer success team will be on hand to answer questions, walk through workflows, and make sure you leave with everything you needed.

Please note: schedule still subject to change.